Logo design for Green Van Brewery. The main goal was to create a modern and recognizable visual identity that conveys the spirit of craft brewing and emphasizes the brand’s individuality.
Green Van Brewery is a craft brewery that combines modern technology with traditional recipes. The brand is known for its focus on quality, unique flavors, and a friendly, informal atmosphere.
To create a logo that reflects the character of a craft brand while emphasizing its modernity, quality, and approachability.
• The visual concept is built around the van symbol, representing the brand’s core values — movement, freedom, and creativity in craft brewing.
• The minimalist black-and-white palette emphasizes purity and modernity, ensuring strong visual recognition across all media — from bottle labels to signage.
• The stylized van illustration combines clean lines with subtle retro elements, adding warmth and individuality to the brand image.
• The vertical composition and elongated typography create a sense of motion and stability, reinforcing the forward-thinking character of the brewery.
• Particular attention was given to typography: a geometric, narrow-proportioned font was chosen to maintain readability and aesthetic balance with the graphic element.
The new Green Van Brewery logo embodies the brand’s philosophy of craft, freshness, and openness, strengthening the company’s visual identity.
Produced variations—B&W for versatility, green gradient accents, horizontal/vertical layouts. Files in SVG, PNG, EPS; mockups for beer labels, signage, van wraps, and merch (tees, glasses). Adapted for print (CMYK) and web (RGB).
