Creation of a bright and dynamic logo for FruitBox — a brand offering fresh fruits and healthy snack boxes
FruitBox delivers fresh fruits and fruit boxes, focusing on quality, naturalness and care for customers leading an active lifestyle
Develop a cheerful, memorable logo that conveys freshness, naturalness, and convenience, distinguishing the brand in the food delivery sector.
The word “Fruit” in a modern sans-serif font represents reliability and tech-savvy service
• “Box” in a smooth handwritten style adds friendliness, warmth, and personal care
• A horizontal line between the words mimics opening a box and emphasizes the delivery concept
• Orange accent in “Fruit” and the line evokes juicy orange and fruity energy
• Three color versions:
- On black background (for dark media and packaging)
- Monochrome on white (versatile for print)
- On green background (for summer promotions and eco-friendly image)
• The logo scales easily and remains legible on packaging, apps, and advertising materials
The logo became a vibrant identifier for Fruit Box: evokes freshness and joy, boosts recognition on social media and packaging. Reinforced the service’s image as a convenient and caring provider of natural fruits.
